The Sweet Life

For everyone from the the casual cruiser to the seasoned traveler, Negril is an experience in adventure, relaxation and the luxury of total escape. Dubbed the “Capital of Casual,” this off-the-track haven is awash with breathtaking landscapes and stunning turquoise waters. The area is a natural oasis of 7 miles of uninterrupted beachfront framed by honeycombed cliffs and encased by natural reef. Enjoy some of the best snorkeling, jet skiing and dolphin watching as well as hiking and horseback riding tours on Jamaica’s picture-perfect West End. Both a tropical hideaway and a vibrant town center, Negril is a lively and exceptional place that will stay with you long after your journey.